Rachel Hurley / Owner of Sweetheart PubHow To Maintain Peace Of Mind On TourThe Cruel Reality Every Touring Musician DreadsMar 26Mar 26
Rachel Hurley / Owner of Sweetheart PubA Deep Dive Into The World Of Music LicensingAlright, let’s dive into the twisted maze of music licensing. We’re talking the whole nine yards of sync licensing, mechanical licensing…Mar 25Mar 25
Rachel Hurley / Owner of Sweetheart PubJust Be Yourself — Here’s WhyI was recently reminded of this lecture given by Charlie Kaufman that includes some of the best advice on being an artist I’ve ever heard.Feb 22Feb 22
Rachel Hurley / Owner of Sweetheart PubThe Art of Storytelling: How to Learn Taylor Swift’s Secret Weapon And Why It’s Backed by…Let’s cut to the chase: Taylor Swift isn’t just a singer-songwriter; she’s a storytelling maestro. Her music isn’t just about catchy hooks…Feb 61Feb 61
Rachel Hurley / Owner of Sweetheart PubIt’s Time to Forgive Ryan AdamsI may regret this. But it’s The Year of Truth — so let’s go.Jan 11Jan 11
Rachel Hurley / Owner of Sweetheart PubThe Unromantic Truth About Touring: Why Musicians Need to Stop Whining OnlineLet’s cut to the chase: musicians, it’s time to stop posting your touring schedules online as some sort of badge of honor, or worse, a…Jan 8Jan 8
Rachel Hurley / Owner of Sweetheart PubTune Up Your Online Presence: How Musicians Screw Themselves Out of Press CoverageIn the digital age, where your next gig or big break could be just an email away, it’s baffling — and frankly, a bit archaic — how many…Jan 5Jan 5
Rachel Hurley / Owner of Sweetheart PubMaximizing Your Music Career: Essential Tips for Successful Press Photos (Plus: What NOT To Do)If you are seeking a career as a musician, you should undoubtedly have professional photos. If you want to get heard, they happen to be…Dec 7, 2023Dec 7, 2023
Rachel Hurley / Owner of Sweetheart PubHere’s Why You Suck at Social MediaIt’s no secret that social media is an important tool for marketing your music. It’s a part of the process that most musicians, especially…Dec 5, 2023Dec 5, 2023
Rachel Hurley / Owner of Sweetheart PubRethinking Spotify and Music Streaming: Addressing Common Criticisms with Realistic Insights — A…After reading all of the comments on my Facebook Post about why musicians are wasting their time vilifying Spotify, I read everyone’s…Dec 2, 2023Dec 2, 2023
